I am looking to cooperate with realtors who want to list property in 13 counties in Florida. Beginning in spring 2018, leads will also be available in Atlanta, Cleveland, Houston, San Jose and other parts of Northern California.
There are over 300K licensed realtors in Florida. I’ve often wondered if the majority of them feel confident that they can generate profitable deals on a consistent basis. If you are having trouble or would just like to boost your already growing business I’d like you to contact me. Depending on your experience level, I will give you 10 “exclusive” leads in the area of your choice for NO CHARGE. However, after you convert the lead I do require a referral fee at closing.
Do you feel confident you could generate listing business on a consistent basis without simply paying for leads?
My name is Keith Jackson and I am the President of Eureka Realty. I am a Licensed Real Estate Broker and Residential Appraiser. I am the innovator of the 7D Theory lead generation process. I generate so many leads in Florida I found out that I cannot properly work some of these deals. In turn, I lose 100’s of listings. I will give you the leads my company cannot work. I will instruct you on the process in which to convert the lead to a listing as well as provide a team of attorneys to support you through closing.
The 80 / 20 Rule
What is your broker’s real motivation? How many real estate companies have you worked before you found your current broker? Does your broker teach you how to drive demand and add value to the market? If he or she is helping you generate as well as preparing you to list multiple properties then I am not directing this to you.
However, if you fit into this category, ask yourself is your Broker training you on the principles of:
- Lead generation?
- Financial Market Analysis?
- Niche Marketing?
- Frequency Marketing?
- Strategy Implementation and Sales Psychology?
Or does your broker just expect you to leverage your friends, family and professional relationships to generate a book of business? Have you ever wondered how Real Estate Brokers can offer you a 100% commission structure? Or a small transaction fee at closing? It seems like a great deal for the realtor and a poor business model for the broker but it isn’t.
It’s called the 80 / 20 Rule. In a brokerage, 80% of revenue is generated by 20% of the associates. These associates usually are very experienced and have teams set up to drive the core revenue for the firm. The other 80% of associates are expendable meaning they will probably close very few deals before they turnover, quit the business or are terminated. Which side are you on?
87% of all real estate agents fail in the first 5 years
Tom Ferry, CEO, Real Estate Coach
Associates in these companies are expected to pay monthly or transaction “fees” and this money usually covers the operations costs of most brokerages. I know of a few Florida brokerages that require all 200 associates to pay fees up to $250.00 per month. That’s $50,000 in revenue per month to run the operational expenses of the brokerage. Your monthly fee keeps the lights on and supports the operational costs of the real revenue drivers. So if you sell something “good for you” keep the entire commission! Because statistics say you won’t sell that much. According to the US Department of Labor, the median salary of a real estate agent in Florida is $35,800 per year or $716 per week.
This is why human resources in large brokerages are almost as important as sales departments. Some brokerages are virtually set up to take advantage of your inexperience. If you are part of the 80%, with the right opportunity you can take advantage of your situation.
I have a vested interest in your success. I only make money if you close. I will also introduce you to a massive buyer network. www.EurekaFlorida.com is the only custom built, Geocoded website that features off-market leads. I will show you how the website and your listings will attract owner occupant, investors, and hedge funds buyers. Moreover, how social media can drive even more business to you. Imagine walking into a listing presentation and you already have proof of funds and a contract.
Depending on your experience level, I will give you 10 leads in any County, City or zip code. If you follow my program as stated you will list and make a full 3% on every double ended real estate transaction where I represent the buyer. In this case, you wouldn’t even pay me a referral fee. However, one-sided transaction sales pay a referral fee.
I am looking for real estate brokers that can make the final decision on the type of listings their brokerage services. But if you are part of the 80% and are paid 100% commission or a small transaction fee at closing then this listing program is for you.
I am also looking for agents that are:
- Innovative, creative, ambitious and self-motivated
- Strong planning, organizational, financial analysis and problem-solving skills
- Likeable, positive, sense of humor, ability to establish rapport quickly
- Familiarity with social networking sites
- Interest in community stabilization and development
- Honest and fair dealing